# McAbee Feed > https://rundoo.ai/clients/mcabee-feed/ Farm & Feed # McAbee Feed A feed store, a hay company and a trucking company spent a year and a half with books that would not sync. A postcard ended it, and the yard crew now reads the day's orders off their phones. Location Hollister, California Previous POS [Rain POS](/switch/rain/index.md) Richard McAbee Owner ![McAbee Feed](https://pub-5247264bd04e4ebeaecbbedb3bebb9f8.r2.dev/static/images/clients/mcabee-feed/go-live-signed-shirt.jpg) Pull into the McAbee yard on McCloskey Road in Hollister, California and you are looking at three businesses sharing a fence line. The feed store has been there since 1996. Next door is the hay side, where customers come to the counter for alfalfa and orchard grass and the crew loads it into their trucks. Behind both of those sit a dozen semis with tanker trailers that haul liquid fertilizer out to farm fields within a hundred-mile radius, a business Richard McAbee's father and uncles ran before he did. A second feed store sits a few miles south. Two sisters run the office. Bailey has been there about fifteen years and keeps the books for all of it, while Blair works beside her, takes the deposits to the bank, and is the one who goes and finds out about things. Over the last several years, what they have mostly found out about is point of sale software. ## 3 systems, and a year and a half of journal entries They started on the point of sale their accounting software made, which at least had the virtue of talking to the accounting software. Then they moved to a second system on the promise of a smooth migration, and did not get one: it changed their item numbers and codes, duplicated items, and left them with a pile of equipment they had bought for it and could not use. So they moved again, to Rain POS, and gave it two or three years. For about the first year it worked, and then the part that mattered most stopped. McAbee runs separate books for separate companies. The sync between the point of sale and the accounting software kept working for one company and quietly stopped for the other, with nothing changed on their end. It was the same software, on the same computer, run by the same person, and the software company's answer was that the problem must be on McAbee's side. Bailey carried the cost of that. > "We had a whole year and a half that nothing got brought over. They promised they were working on it, promised they were working on it, never made any improvements to it. I had to go back and do journal entries for the whole time." Blair counted up the meetings, fifteen or twenty of them over the following year, and remembers Rain finally conceding that the fault was theirs and that they could not fix it. By then the support that had sold them on the system was gone too. "They never answered our phone calls, ever," Blair says. "Or they never had any answers for us. Never any progress." ## The postcard The thing that ended it arrived in the mail, addressed to the feed store. Blair asked the office what it was and nobody knew, and her first guess was dog food, because a feed store gets a lot of that kind of mail. She looked the name up anyway, because of where her head already was. > "I didn't really know what it was. So I looked it up and it was a point of sale. And at that point we wanted out of it anyway." She watched the demos, made the first calls, and brought it back to Bailey. The two of them had been through enough migrations by then to know what they were shopping for, and it was not a feature. Customer service was the huge thing, Blair says, because the last company had been good at it at first and then let it fizzle away, and she felt that loss before the previous system was even fully integrated. Her summary of what she found this time was short: "Everything that Rundoo had was what we needed plus more." ## Somebody else trained the staff All three companies went live on the same day at the end of April 2026. The data work was done after hours, so the counters opened on their normal schedule and nobody lost a selling day. Bailey had been through this enough times to be braced for it, and says that every previous switch had been sold as easy and never was, while "all the switching with Rundoo was really easy." What she keeps coming back to is who did the training. Anyone who has rolled out software inside a family business will recognize the problem: the two people who understand the new system are also the two people everyone else works beside all day, and a lesson from a colleague lands differently than a lesson from the people who built it. So the feed store staff were trained directly by Rundoo, at their own computers, on their own sessions, with the recordings emailed afterward so they could go back to them. > "That was probably my favorite feature of the whole integration process. It took us off of having to do it with them." Blair, who had trained the staff herself on the previous switch, agreed. The staff had their own meetings and learned it on their own, and that, she says, was her favorite part too. ## An hour a day, out in the yard The change that shows up most in the working day is one nobody designed for. The office calls an order out to the crew working the yard, and the crew goes and pulls it: three bales of alfalfa, six of forage mix, forty bags off a pallet. Before, if a loader did not catch it, or caught the wrong one, he walked back to the counter and asked again. Now the crew has the Rundoo Staff app on their phones, so they can see what was just purchased if they could not hear the call, check the previous order when it runs to five or six different bags, and update inventory as they walk around the yard. Asked to put a number on it, Bailey estimated about an hour a day and said straight away that it was an estimate. > "I'd say maybe like an hour a day. I mean, just even efficiency of them not having to call us on the phone just to ask, or run back over and be like, hey, what was that that you said again?" Behind the counter, the register and the card reader became one transaction instead of two. On the old setup the amount was read off one screen and typed into a separate terminal, and a transposed digit meant matching the card run to the sale and then reworking the sale to fit, which Bailey describes as "kind of messy." Card details on file replaced a locked drawer, and with it the phone calls that paused while someone went to check whether a customer's card was in it. "Not having to keep them, and not being responsible for those, that's always nice," she says. The month-end statements went out cleaner, which the charge account customers noticed before anyone at McAbee mentioned it, and some of those customers have started paying their balances from their phones. Deliveries were the one workflow that needed some building. McAbee charges a delivery fee that depends on where the hay is going, and the address drives the tax rate, so a delivery is not a line item on an order so much as a second address attached to it. The onboarding team built it out of what the system already had, and Bailey's summary of that first month is that "if we said we needed something, there was a way that they made it work." Blair's account of it is a text thread with the person who ran their onboarding: she would text him when something came up, he would get it fixed right away, and after the first month she had no serious questions left. ## The part they did not know Hollister is small. A few months in, the sisters worked out that [the paint store in town](/clients/hollister-paint/index.md) and [the lumber yard down the road](/clients/mckinnon-lumber-co/index.md) were both running the same software they were, and that none of the three had mentioned it to the others. They have since told a feed store up north, who called Blair with questions about statements and called back again after McAbee had run their first month end, and a local farm they have known for years. Asked what she would tell another feed store, Blair kept it to the thing that matters most to her, which is that nothing gets in the way. > "Everything is so smooth, everything works. And if something doesn't, we get a hold of people right away." ![Gallery image for McAbee Feed](https://pub-5247264bd04e4ebeaecbbedb3bebb9f8.r2.dev/static/images/clients/mcabee-feed/yard-hay-trucks.jpg) ![Gallery image for McAbee Feed](https://pub-5247264bd04e4ebeaecbbedb3bebb9f8.r2.dev/static/images/clients/mcabee-feed/feed-warehouse-aisle.jpg) ![Gallery image for McAbee Feed](https://pub-5247264bd04e4ebeaecbbedb3bebb9f8.r2.dev/static/images/clients/mcabee-feed/warehouse-door-forklift.jpg) ![Gallery image for McAbee Feed](https://pub-5247264bd04e4ebeaecbbedb3bebb9f8.r2.dev/static/images/clients/mcabee-feed/hay-prices-sign.jpg) Share this story [← All client stories](/clients/index.md) ## Recommended reading [![The best POS systems for lumber yards in 2026](https://pub-5247264bd04e4ebeaecbbedb3bebb9f8.r2.dev/static/images/articles/best-pos-for-lumber-yards-photo.jpg) ### The best POS systems for lumber yards in 2026 A buyer's guide to lumber yard POS systems in 2026, from Epicor BisTrack, ECI Spruce, and DMSi Agility to Flitch, GenetiQ, and Rundoo, with a plain answer on which kind of yard each one fits.](/insights/best-pos-for-lumber-yards/index.md) [![QuickBooks POS discontinued: what to switch to in 2026](https://pub-5247264bd04e4ebeaecbbedb3bebb9f8.r2.dev/static/images/articles/quickbooks-pos-discontinued-what-to-switch-to-photo.jpg) ### QuickBooks POS discontinued: what to switch to in 2026 Intuit discontinued QuickBooks Desktop Point of Sale on October 3, 2023, and it still opens but gets no patches, support, or payments, so here is how a supply store picks a replacement that keeps the books in QuickBooks.](/insights/quickbooks-pos-discontinued-what-to-switch-to/index.md) [![Ordering from Buttery, PACOA, and your farm-and-home distributors](https://pub-5247264bd04e4ebeaecbbedb3bebb9f8.r2.dev/static/images/articles/pos-for-buttery-pacoa-dealers-thumb.jpg) ### Ordering from Buttery, PACOA, and your farm-and-home distributors How farm, ranch, and feed stores that buy from Buttery, PACOA, Wallace, and Orgill turn distributor ordering into a search and a scan instead of a portal and a clipboard.](/insights/pos-for-buttery-pacoa-dealers/index.md) ## More farm & feed stores on Rundoo [### Coosa Valley Milling & Hardware Wilsonville, Alabama](/clients/coosa-valley-feed/index.md) [![Monticello Farm and Home](https://pub-5247264bd04e4ebeaecbbedb3bebb9f8.r2.dev/static/images/clients/monticello-farm-and-home-team.jpg) ### Monticello Farm and Home Monticello, Kentucky](/clients/monticello-farm-and-home/index.md) [### S&T Farm Supplies Hot Springs, Arkansas](/clients/st-farm-supplies/index.md) ## Keep exploring Rundoo [### Rundoo for farm & feed stores See how the platform is built for a store like this one.](/industries/farm-feed/index.md) [### Tour the product POS, inventory, payments, and AI in one system. See what runs the counter.](/product/index.md) ## See Rundoo run a store like yours Book a demo and we will walk you through how Rundoo works for a store like yours, at your pace and on the questions that matter to you. [Book a demo](/signup/index.md) [(312) 319-1142](tel:3123191142)