# Rundoo Brand Guidelines

> https://rundoo.ai/brand/

Brand

# Rundoo Brand Guidelines

Resources for presenting the Rundoo brand consistently and professionally across all platforms. Keep it clean, keep it cobalt.

## Rundoo wordmark

[Download all assets](/static/brand/rundoo-brand-assets.zip)

![Rundoo wordmark (snow)](https://pub-5247264bd04e4ebeaecbbedb3bebb9f8.r2.dev/static/images/brand/rundoo-wordmark-snow.png)

![Rundoo wordmark (cobalt)](https://pub-5247264bd04e4ebeaecbbedb3bebb9f8.r2.dev/static/images/brand/rundoo-wordmark-cobalt.png)

The wordmark should be used in all references to Rundoo where space allows. Use the appropriate version for light or dark backgrounds.

## Rundoo logo

![Rundoo logo (snow)](https://pub-5247264bd04e4ebeaecbbedb3bebb9f8.r2.dev/static/images/brand/rundoo-logomark-snow.png)

![Rundoo logo (cobalt)](https://pub-5247264bd04e4ebeaecbbedb3bebb9f8.r2.dev/static/images/brand/rundoo-logomark-cobalt.png)

A compact way of displaying the Rundoo brand. Give the mark room to breathe with clear space of at least the height of the monogram on every side. Don't recolor, rotate, or stretch it.

## Rundoo icon

![Rundoo icon](https://pub-5247264bd04e4ebeaecbbedb3bebb9f8.r2.dev/static/images/brand/rundoo-logo-web.png)

When referring to Rundoo on social media or anywhere a square icon is required, use this icon.

## Color

Cobalt is the one action color. Warm neutrals carry the surfaces.

Cobalt

#3431D8

Smoke

#171412

Snow

#FBF5F3

## Type

Display — Manrope

Aa

Everything you need to run your store

Headlines & numbers · weights 700 / 800

Body — IBM Plex Sans

Aa

Buy and price smarter, serve your customers better, and spend less time on the busywork.

Mono — IBM Plex Mono · eyebrows & labels

DO

* Use cobalt as the single action color
* Keep generous clear space around the mark
* Use sentence case in copy and buttons
* Place partner logos in their own colors on light

DON'T

* Recolor, rotate, or stretch the logo
* Use gradient blobs or decorative orbs
* Introduce new accent colors outside the kit
* Invert partner logos to white on light