Hardware Lawn & Garden Farm & Feed Paint Lumber All

Industries

The platform built for farm & feed stores.

Modern and easy-to-use, with farmers on account, the right tax on every line, and a ton sold by the bag.

Book a demo See a farm & feed store on Rundoo
Alan Chan
Alan Chan Product Manager
Feed bags stacked on pallets and racking in a farm and feed store warehouse, with Purina, Wayne and Farmers Best Feeds signage

Why choose Rundoo?

Rundoo's point of sale with a farm & feed sale open, showing Purina feed products with per-bag pricing, quantities, and subtotals on each line

Everything your feed store needs, all in one place

01Charge accounts

Put farmers on account

The farm on terms and the walk-in at the counter, on one system.

See customer workflows →
Bell Hollow Ranch's September statement on Net 30 terms: a 250.00 previous balance, six bags of Purina Strategy for 165.24, a 250.00 payment received, a feed pan and two bales of hay for 116.68, closing balance 281.92 due October 30, with 2,718.08 of credit available on a 3,000 limit
  • Set the limit once. The register enforces it, so your newest hire never has to.
  • Statements where the sales happened. Statement day, finance charges and autopay, no retyping.
  • Customers pay from the app. They see the delivery post and settle the balance the same day.

02Sales tax

Charge the right tax every time

The feed rings exempt on the farmer's ag exemption number. The cat food on the same ticket is still taxed.

Two settings decide the tax on one ticket for Dry Creek Cattle Co.: the product Purina Strategy marked ag exempt and the customer's ag tax number on file meet at a 27.54 line that rings exempt, while the taxable product Purina Cat Chow runs to a 20.89 line taxed 2.06, total 50.49
  • Two settings on every line. The feed is marked ag exempt, and the farmer's ag exemption number is on the account.
  • A price tier is not a certificate. Same tier, same bag, opposite result.
  • The whole regulated year, one screen. Filter by the tag, or ask Dooey.

03Units of measure

Buy by the ton and sell by the bag

One ton equals forty bags. The conversion runs on every transaction.

Nested units for Purina Strategy: an outer box for one ton ordered at 880 dollars, inside it one pallet received as a grid of 40 bags, and one bag highlighted as the selling unit at 28.99
  • Three units, one product. Purchase, selling and counting, converted every time.
  • Order in one unit, sell in another. The purchase order and the shelf price never disagree.
  • Four decimal places. Nothing rounds away over a season of splitting pallets.

Also built in

  • Ring a sale in seconds

    Type a few letters of the name and it's on the ticket. No barcode needed.

  • Run the yard from your phone

    Prices, stock and counts in the app. The crew sees the order.

  • Hold restricted-use sales for a permit

    Permit and VFD flags on the product. No license, no sale.

  • Schedule the delivery from the ticket

    Set the drop at the counter. The driver sees it on the phone.

  • Post every sale to QuickBooks

    Sales, payments and receivables flow to QuickBooks Online or Desktop.

  • Ring Astro Loyalty from the register

    One tap sends the customer and the cart to Astro. The free bag goes on the same ticket.

  • Hold prepaid orders until spring

    Paid in October, picked up in March. The loading door sees it.

  • Ask questions in plain English

    What to reorder, which accounts went quiet, where margin slipped. See Dooey →

How this compares

Most are either too general for a feed store or too hard to reach when the season is on.

General retail point of sale

Square · Clover · Lightspeed

What they do well

Cheap and quick to set up. Most feed stores start on one.

What they leave to you

  • Tax is a single rate. They cannot exempt a farmer's feed and still tax the cat food.
  • There is nowhere to record a pesticide permit or a VFD, and nothing stops the sale without one.
  • Invoices are not charge accounts. There are no credit limits, no monthly statements and no finance charges.
  • Every item has one unit, so if you buy by the pallet and sell by the bag, you do the math.

How Rundoo handles it

  • Mark the feed ag exempt and put the farmer's ag exemption number on the account. The feed rings exempt and the cat food is taxed, on the same ticket.
  • Permit and VFD flags live on the product. Without a valid license the item will not sell, and every sale is on record.
  • Charge accounts are built in. The register enforces the credit limit, and statements, finance charges and autopay run from the same system.
  • Buying, selling and counting units are set separately, so a ton buys in as forty bags and sells one bag at a time.

See the switch guide

Industry systems

Epicor Eagle · Paladin · AgRetail · Summit · AgVantage

What they do well

Built for the trade, but in a different decade.

What they leave to you

  • Mobile, deliveries and the QuickBooks link are extra modules or a second system.
  • Most run on a server you buy, host and patch.
  • Reorder points you cannot trust, so owners still walk the aisles on Monday.
  • Support costs extra.
  • Upgrades are a project with a date on it.

How Rundoo handles it

  • Your store app, deliveries, QuickBooks integration, and webstore come with the counter, in one subscription.
  • Rundoo is cloud-based. The counter, the warehouse and your phone run the same system, with no server to keep.
  • Ask what to reorder in plain English and get an answer from your own sales.
  • Support is included, from the people who build the software.
  • Improvements ship continuously. There is no upgrade project.

See the switch guide

Farm & feed stores that love Rundoo

  • Staff and customers inside Coosa Valley Milling & Hardware
    "We have felt very personally cared for."

    Frank McEwen Jr.

    Coosa Valley Milling & Hardware, Wilsonville, AL

    Left RHM POS · sold after one in-person demo

    Read their story →
  • The storefront at Spence Ranch Feed Supply, with feed, tack and nursery signage
    "Somebody comes in and says, hey, I need a copy of that receipt from the other day. Boom, it's right here."

    Patti Spence

    Spence Ranch Feed Supply, Altaville, CA

    Left Celerant · any receipt in seconds

  • Hay stacked to the roof in the warehouse at S&T Farm Supplies
    "We've got a couple of customers who, as soon as we deliver, immediately just log in, click, and pay. Where before, they would be three months behind."

    Nicole Patterson

    S&T Farm Supplies, Hot Springs, AR

    Left Lightspeed X-Series · paid the day the delivery posts

    Read their story →

Ask yourself these questions

Whether or not Rundoo is the answer, these are worth settling before you replace the system at your counter.

01

A new hire rings a bag of feed with no barcode. How long does it take?

02

A rancher asks what he owes and what he pays for a bag of Strategy. How many screens is that?

03

A farmer with an exemption number buys cat food. Who remembers the cat food is still taxable?

04

An auditor asks for every restricted-use sale last year with the permit number attached. How long to assemble?

05

Who runs the statements at your store? What stops happening while they do?

06

A farmer prepays for seed in October and collects in March. Where does the loading door look?

If the honest answer is that somebody at your store holds it in their head, the question is not whether software can do it. It is what that person costs you the week they are out sick in spring.

Partners for farm & feed stores

Loyalty, vendor rebates, and frequent-buyer programs for feed and pet retailers

Wholesale pet, farm, and lawn & garden distributor

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Frequently asked questions

Is Rundoo easy enough for seasonal counter help to learn?
That is the first thing owners notice. Type a few letters of a name and the item is on the ticket. Spelling can be wrong. The fast path is the same on touchscreen and keyboard.
Can a tax-exempt farmer buy taxable items on the same ticket?
Yes. The product carries the tax status and the customer carries the number. Mark feed ag exempt, which Rundoo calls single-use non-taxable, and put the farmer's ag exemption number in the single-use field. Feed rings exempt; the cat food on the same ticket is taxed. A blanket number is different. It exempts everything, so it belongs to schools, churches and government, not farms.
Does Rundoo flag restricted-use pesticides and veterinary feed directives?
Yes. Both are flags on the product. The sale holds until the permit or directive is verified and the record is kept. A customer's VFD can also sit on the account as a sale reminder, so the counter sees it the moment the account is attached.
Can I buy by the ton and sell by the bag?
Yes. Purchase, selling and counting units are set separately and the conversion applies every time. A ton is forty bags. Quantities carry four decimal places, so nothing rounds away over a season of splitting pallets.
Does Rundoo handle charge accounts, credit limits, statements and finance charges?
Yes, in the system that rang the sale. Credit limits enforced at the register. Statement runs, finance charges and autopay built in. Account customers can pay by ACH from the customer app. See customer workflows.
Does Rundoo work with Astro Loyalty?
Yes. Attach the customer, ring the sale and tap Astro Loyalty. Astro opens with the customer matched and the cart already filled, records the purchase against their frequent buyer programs, and you apply any free bag or offer at the register before payment. Customers link to their Astro account once. See Rundoo and Astro Loyalty.
Does Rundoo work with QuickBooks?
Yes, for your accounting. Sales, payments and receivables post to QuickBooks Online or Desktop, so the books reconcile without re-keying. Sage works too. QuickBooks POS is a different product. Intuit discontinued it on October 3, 2023, with no support, no payments processing and no security patches. See the QuickBooks POS switch guide.
How much does a farm & feed store POS cost?
Pricing is scoped to your store, not read off a fixed list: one software subscription plus integrated payments. What you pay depends on locations, registers and the parts of the platform you use. See how Rundoo pricing works, then book a demo for a quote.

See Rundoo in your farm & feed store

Book a demo and we will walk you through how Rundoo works for a farm & feed store like yours, on the phone, at a show or at your store. Bring your hardest question.

Book a demo Call (312) 319-1142